Spotlight OPDCI: Increasing Visibility and Impact Across New York State
The Department of State’s Office of Planning, Development, and Community Infrastructure (OPDCI) is a sector within the New York Department of State. OPDCI has the legislative mandate to get environmental initiatives done, but OPDCI's two main public know little about the organization. Our campaign strives to increase awareness and credibility of OPDCI among its two main publics - local government officials and NYS citizens.
Brochure / Pamphlet
Campaign Book
Tactic Samples
As a multi-media storyteller, I generated tactic samples, including an email newsletter template, a brochure sample, and a video, aiming to reach out to audiences efficiently.
Press Release Template
Blog Post
Media List
Infographic
Video
E-Newsletter